Aranyer Foundation is a poetry residency based in the Indus Valley of Shey, Ladakh. When the team reached out, they needed a website and visual identity that could reflect the spirit of the space — rooted, intimate, and radical.
I developed a brand identity grounded in the terrains of Leh — minimalist black and white, clean type, and an illustrated logo.
I designed a creative, lightweight, and mobile-responsive website. Spacious, easy to navigate, and built to evolve with the foundation.
I created custom design elements to bring to the digital spaces the brand inhabited. An illustrated logo mark, a handcrafted cursor icon, and gentle visual motifs that echo the landscape.
There is simply nothing that Vaishnavi can't do. Helpful, patient, prompt, and warm. We were incredibly lucky to have her working with us.
Avinab Datta-Areng, Founder, Aranyer Foundation